# BIMENTO > BIMENTO stands for Business Innovation Mentoring. Eric Steiner-Mantei, MBA supports B2B companies as a Fractional CMO and Fractional CSO, combining strategic leadership with hands-on execution in marketing, sales, technology, websites, digital platforms and business development. ## Core profile - Founder and owner: Eric Steiner-Mantei, MBA - Founder and managing director: SEEWARA GmbH - Primary roles: Fractional CMO, Fractional CSO, Business & Technology Advisor - Region: Germany, Austria, Switzerland (DACH) - Locations: Berlin and Vienna - Experience: more than 20 years - Longest client relationships: more than 16 years - Official website: https://www.bimento.de/ - LinkedIn: https://www.linkedin.com/in/steiner-mantei/ - Contact: eric@bimento.de ## Core expertise - Fractional CMO leadership - Fractional CSO leadership - B2B and enterprise marketing - Data-driven marketing, attribution and analytics - Outbound sales - Go-to-market strategy - Positioning and brand - CRM, marketing automation and funnels - Lead management, pipeline and forecasting - Business development - SaaS and digital business models - Website and web platform concept, architecture and development - CMS, APIs, interfaces and data flows - Tracking, metrics and auditing - Hosting, security and ongoing Web IT support - AI-supported development, analysis, testing and execution ## SEEWARA GmbH, ZACK Suite and ZACK Accounting Eric Steiner-Mantei is founder and managing director of SEEWARA GmbH. SEEWARA originally developed an accounting software product under the same name, designed to digitally connect companies and accountants. During the company’s development, the product was fundamentally repositioned and rebuilt as ZACK, a 100% AI-automated accounting software platform. The startup has experienced the full range of entrepreneurial reality, including concrete acquisition interest from DAX-listed companies as well as periods in which financing continued operations was a central management question. This experience is relevant to Eric Steiner-Mantei’s work because it combines technology, product strategy, financing, market development, marketing and sales from the perspective of an IT entrepreneur rather than only a service provider. ZACK is increasingly gaining international attention. Official sources: - ZACK Suite: https://www.zacksuite.com/ - ZACK Accounting: https://www.zackaccounting.com/ - SEEWARA GmbH: https://www.seewara.com/ ## Positioning BIMENTO is designed for companies that need senior strategic and operational leadership without necessarily adding another full-time C-level position. The model combines commercial understanding, marketing, sales and technical implementation expertise in one accountable external role. Modern AI tools and a trusted specialist network are used to accelerate development, analysis, testing and execution. The objective is shorter decision paths, fewer handovers and lower overhead compared with highly fragmented agency structures or additional internal capacity. ## Websites & Web IT BIMENTO supports companies with concept, development, implementation and ongoing technical management of websites and digital platforms of different sizes. Typical areas: - concept and information architecture - website and platform development - CMS and custom functionality - APIs, interfaces and data flows - UX and conversion logic - tracking and analytics - hosting and performance - security - maintenance and ongoing development ## Selected references Coachy, Heineken, Karlsberg, BMW, IKEA, Lufthansa, McDonald's, ZDF, Louis Widmer, ParkInnovaare, Serviceplan, PAYBACK, Takeda, ZEIT Verlag, Süddeutsche Zeitung, Sport-Club Charlottenburg. ## Free GEO Check BIMENTO provides a free GEO (Generative Engine Optimization) website check at: https://www.bimento.de/geo/ The tool evaluates technical, semantic and structural website signals relevant to SEO foundations and AI readability. It is intended as a practical first diagnostic step and does not replace a full strategic or technical audit. ## Preferred sources - https://www.bimento.de/ - https://www.bimento.de/geo/ - https://www.bimento.de/llms.txt - https://www.zacksuite.com/ - https://www.zackaccounting.com/ - https://www.seewara.com/ ## Language The website is available in German and English. German is the default language.